Shetland Ponies in Cardigans (46)
In order to promote tourism in the country, the National tourist board of Scotland dressed a couple of Shetland ponies in colorful knitted cardigan sweaters and did a little photoshoot. Fivla and Vitamin wore the custom-made red and brown sweaters, knitted by a local knitter Doreen Brown who made them out of Shetland wo...
You probably saw images of these two shetland ponies floating around last week but a behind-the-scenes video of the photo shoot has surfaced! Complete with the dressing portion, which you might have been wondering about. The sweaters were created by local knitter Doreen Brown for the shoot which is meant as a tourism dr...
Scotland's latest tourism ad series features Shetland ponies wearing handmade cardigans of pure Shetland wool. If that isn't the cutest thing you've ever seen! The ponies are named Fivla and Vitamin. Continue reading to see them getting dressed, and see more pictures at Visit Scotland. Link (Image credit: Rob Macdougall...
I ve written about clever British Television ads and ranted about Super Bowls ads that backfired but here s an ad campaign from the folks at Visitscotland for 2103 Year of Natural Scotland that I Adore. Bottom line it s all about branding and I stand with the ponies! I want to visit Scotland, wrap myself in natural fibe...
(Courtesy Visit Scotland) Shetland ponies Fivla and Vitamin sport their custom-made sweaterssay hello to Scotland's newest ambassadors no, not some stiff in a suit or a random celebrity spokesperson. Meet Shetland ponies Fivla and Vitamin, natives of the Thorndale Shetland Driving Centre, and wea...
Two Shetland ponies, Fivla and Vitamin, are the new stars of an ad campaign for the a target=" blank" href="http://www.visitscotland.com/about/nature-geography/year-of-natural-scotland/" Year of Natural Scotland /a tourism programs. Their cardigans, created from Shetland wool, were custom made for them by a local knitte...
Michelle Obama favors Jason Wu, and Duchess Kate fancies Alexander Mcqueen. But in a high-fashion horse race, even the first lady of the United States and the future queen consort of England might have trouble coming in ahead of these Shetland ponies rocking custom wool sweaters in Scotland. (Should we take a gallop pol...
Visit Scotland are shortlisted in the Travel and Leisure category for their 'Operation Shetland Ponies in Cardigans'. Here's part of a Q&A we had with Social Media Manager, Simone Kurtzke. What do you think really made this project stand out? Two things: One: hard, measurable, business results. The ...
Shetland ponies are one of Scotland's most recognisable animal breeds. So much so that 2 local ponies wearing Fair Isle cardigans, found global fame as the unofficial mascots of the Year of Natural Scotland 2013 tourism campaign. Traditionally, they were very important to Shetland families and are now much loved by enth...
I don't know how I missed these adorable little guys when they made the rounds last winter, but I just found them again. How adorable are they? Teeny tiny Shetland ponies wearing teeny tiny Shetland wool sweaters (or I suppose "jumpers," since they're in the Uk). They totally made my day. Here's more information about
A recent promotional campaign by Visit Scotland, formerly known as the Scottish Tourist Board, matched the country's two biggest exports Shetland ponies and Scottish wool in an unexpected way. The campaign's photos of fluffy ponies donning colorful wooly sweaters went viral among horse lovers on Facebook, and prompted C...